My career has taken me across agencies, startups, established brands, and emerging technologies. Along the way, I’ve worked across disciplines, built lasting creative partnerships, and learned that the strongest design comes from connecting big-picture thinking with thoughtful execution.
Led design across product, brand, and marketing for an AI-powered communication platform, helping evolve the application experience, establish more cohesive visual systems, and bring consistency to a growing range of digital and brand touchpoints.
2025-2026
TechGrayscale
Design Lead
Founded and lead a multidisciplinary creative studio working at the intersection of brand, product, and digital experience. Set creative direction, guide teams and partners, and work directly with clients to turn complex challenges into clear, compelling design solutions.
2018-2022
A Different Engine
UX Design Lead
Led UX/UI design and creative direction for connected television, streaming, and digital product experiences. Guided projects from early concepts and prototypes through stakeholder collaboration and implementation.
2017-2018
Aetna/CVS Health
UX Design Lead
Designed user-centered digital experiences within a large-scale healthcare organization, collaborating with product and engineering teams to translate evolving brand and business requirements into intuitive interfaces.
2017-2018
A Different Engine
UX & UI Designer
Designed interactive television applications and digital experiences for media and entertainment brands, working across UX strategy, interface design, prototyping, and visual execution.
2008-2012
Independent Consultant
Art Director
Partnered with agencies and brands on digital, interactive, and identity projects spanning entertainment, fashion, beauty, and consumer experiences.
2005-2008
Ultra16
Senior Designer
Created visual identities, digital experiences, and motion design for entertainment and consumer brands, building a foundation in visual craft, storytelling, and multidisciplinary design.
Areas of Focus
Design Leadership – Creative Direction – Design Strategy – Team Leadership – Mentorship – Cross-Functional Collaboration
Brand & Experience – Brand Strategy – Identity Systems – Digital Experiences – Motion & Interactive Design